It’s near-impossible to not be enamored with the sweetness model We Are Fluide when you’ve acquired the information that they named the colour of their sparkly inexperienced eyeliner “Space 51.” However whether or not you already know the names of their merchandise, you’ve in all probability already seen their ultra-pigmented liquid lipsticks, holographic lip glosses, or 7-free nail polish throughout Instagram or on TikTok.
Born into existence within the 12 months 2018, We Are Fluide’s nonetheless fairly sprightly on this planet of make-up manufacturers, although over the previous two years the corporate has shortly made a reputation for itself by amplifying younger, queer voices, to advertise broad definitions of magnificence and to encourage others to create their identities on their very own phrases. Sweetening the deal, all of their merchandise are vegan, cruelty-free, parabens-free and phthalates-free.
2020 is the 12 months of predicaments, and right here’s one which the We Are Fluide crew is uniquely certified to deal with: How do you do your make-up when it’s a must to put on a masks to any type of a Pleasure celebration? Their resolution, primarily: Smize.
Three members of the Fluide crew swooped in with glosses, crayons, liners and glitter for eye-centric make-up: Hawwaa, Priss and Charlie every walked us by way of their very own magnificence seems for a Pleasure month when masks will probably be claiming a whole lot of priceless facial actual property. Beneath, they show that necessity is the mom of invention (with instructions and suggestions, after all). Simply add a masks.
Hawwaa Ibrahim, in a glance tailormade for a face protect
Hawwaa Ibrahim is a non-binary, queer, Muslim dressmaker. They love make-up that enhances their whimsical wardrobe and releases their inside little one.
Learn how to do it your self:
“To create this look, I began with Liquid Lipstick in Dalston Superstore, and used a mixing brush to work it into my crease. I winged it out on the outer corners of my eyes whereas additionally lining my undereye with it.
Then I used Liquid Lipstick in Babetown on a smaller mixing brush and blended that into the earlier shade, working it up towards my forehead bone and mixing it into the inside nook of my undereye as nicely. After that was blended, I reduce my crease utilizing lipgloss in Oasis, and packed the Aura Glitter in Pleasure onto the gloss.
After that, I lined my eyelids with the Common Liner in Space 51 and winged it out. I took that very same Common Liner and created pretend eyelashes on the underside of my eyes. I put the lipgloss in Oasis within the inside corners of my eyes for some spotlight, and used a small brush to focus on my forehead bone with Common Gloss in Roxy.
For enjoyable: On my lips, I used the Liquid Lipstick in Dalston Superstore, and layered the Oasis Lipgloss on high of it.
To complete off, I highlighted my cheekbones and nostril with the Common Gloss in Roxy.”
Priss Plastic, wielding proof that eyes are the home windows to the soul
Priss Plastic is an artist, mannequin, and musician initially from North Carolina. They studied studio artwork at Marymount Manhattan School in New York Metropolis. Priss makes use of make-up as a automobile for self-expression in addition to creative exploration, drawing inspiration from the golden age of disco in addition to the aesthetics related to 80s synth-pop, dream pop, and 90s home music.
Learn how to do it your self:
“I like love love shimmer and something that catches gentle, so I began with the Common Crayon in Celestial (which has a stunning purple holographic impact) and utilized it from my inside eye nook to the middle of my eyelid.
Then I went over all the lid with Common Liner in Crystal Cluster. After that, drawing inspiration from the Trans Pleasure flag, I utilized the Biodegradable Glitter in Pink to my inside nook, Aura Glitter in Silver on my middle lid and the Aura Glitter in Eclipse on my outer nook for a shimmering gradient impact.
Lastly I utilized Common Gloss in Elysium and Lip Gloss in Oasis on my cheekbones for a spotlight impact.”
Charlie Fletcher, able to smile with their eyes
Initially from Los Angeles, Charlie is a Communications Design main at Parsons in New York Metropolis, and loves utilizing make-up as a type of creative expression.
Learn how to do it your self:
“I used Common Gloss in Roxy on my eyelids. Then, to focus on, I utilized Aura Glitter in Silver on my eyelids, Common Liner in Retrogayz, and Lip Gloss in Moist.
I like a backside eyeliner second, so I started by sketching out the liner with an orange pencil liner, after which used the Common Liner in Retrogayz as a topper. I went in with Common Gloss over my eyelids for a moist, glittery look, but additionally as a base for the Aura Glitter to stay and keep.
Then, utilizing my fingers, I dabbed Aura Glitter on the outer nook of my eyes and went outwards, elongating and lifting my lids and brows. Glitter is essential when making a “satisfaction look,” in my view—it simply takes your look to the following world. I additionally used Lip Gloss in Moist to high off my lips. This look was tremendous fast and simple to make. It offers me 80s house vibes.
We Are Fluide has taught me that there isn’t any ‘proper’ or ‘improper’ strategy to do make-up. Make-up is solely a type of self-expression. What’s pretty about their merchandise is that they’re common—they will all be used wherever with no limits! I like how a lot We Are Fluide embraces uniqueness and variety. I strongly imagine that there are not any guidelines to magnificence—simply do no matter feels proper.”
We Are Fluide is donating 10% of gross sales from their Pleasure assortment to the Marsha P. Johnson Institute, in recognition of the founders of the Stonewall motion and the Black Trans group, who’ve contributed a lot to Pleasure however stay susceptible and at-risk.
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